Magic of Santa 2021 - 42nd Annual Arts and Crafts Faire
July 10-11 Christmas in July show! IS A GO (unless things change. again...)
Online Applications ARE OPEN, click the Vendor Signup link below.
The 2020 returning vendors will get first pick of spaces

Please sign up for the newsletter so we can keep you up to date on the show.
The Online Applications are Open, To sign up off line print the application below and mail it in.

Click Here to Sign up for our Email Newsletter To be Informed of Upcoming Shows

To register early for the Magic of Santa December 4th and 5th show fill out the form below, print the page and Mail or Email It

Vendor setup will be from 10:00 to 7:00 Friday and we will be open for vendor setup Saturday morning at 7:00 for those that want to set up on Saturday.
Please sign in at the front table. We will have your packet with your badges and Nevada Sales Tax information.
The show will open at 9:00 Saturday, 10:00 Sunday and close at 5:00 on Saturday and 4:00 on Sunday.
We will have complimentary snacks, hot coffee and sodas for you during setup on Friday.
If you need to use an extension cord please be sure it's a 3 prong cord, This is a fire dept. requirement.

If you would like to help promote the show we have created fliers that you can print out and post on local bulletin boards. Many grocery stores have places to post local events and every little bit helps get the word out. The more people that come the better everyones sales will be!
If you use CraigsList. Facebook, Twitter etc. Please post an ad there too.

These require a PDF reader. If you don't have one there is a link to Foxit Reader on the Tanners home

If you are unable to print out the fliers and would like to help I can mail you some.


After registration, please send payment to:
Magic Of Santa
P.O. Box 618
Fernley, NV 89408

If you wish to mail in your application,
Please fill in and print this page and mail it to the address above
(Hint-you can type in your information before you print it.)

Street Address:
Booth Size:
Click here to view floorplan


Choice of Booth: First Second
Do you need a City of Reno Business License? Yes           No
If No Existing License #
Number of Tables Needed:(free)
Number of Chairs Needed: (free)
Electricity Needed: ($75 per booth)
Type of Craft?

Set-up ~
Friday, Dec. 3rd 10:00 - 6:00 pm, Sat. morning starting at 7:00
Show Times ~
Saturday, Dec. 4th - 9:00 am - 5:00 pm
Sunday, Dec. 5th - 10:00 am - 4:00 pm

Booth Prices:
10x10 Island Spaces (3,4 Sides)
10x10 Center Corner Spaces (2 Sides)
10x10 Wall Spaces
10x14 or 10x15 space
5x10 or 6x10 Space
$  90.00
10x20 Wall Space
$  250.00
10x20 Inside Space (3 Sides)
$  280.00
Custom Sizes Available Contact us
Electricity is available for $75 per booth.
$  75.00

NO CHARGE for Tables and Chairs, please list how many you need, 3 tables fit in a center area space but only 2 along the walls.

The City of Reno requires a $20.00 business license unless you already have a valid City of Reno Business License. Please put the number on your application.

A $60.00 deposit is required to hold all booth spaces.
Refundable if notice is given 1 week before the show

1. Is there electricity available in the booth?
Yes there is electricity available for a $75 charge. You will need 3 prong ext. cords.

2. Can we bring our own tables and chairs?
You are welcome to bring your own tables and chairs. The event center has 8 foot x 2 1/2 foot tables and chairs available for free. Pop-Up's are welcome but we suggest not putting the covers on since that makes it darker.

3. Is there any separation between booths (I.E. Drapes)?
There aren't any separators or walls between booths, we prefer a more open look for the show. We mark the spaces out on the floor. You can get an idea of what it looks like on the past shows page: of the photos are from the old Livestock Events Center)

4. Is special parking available for vendors?
The show has free parking. If other shows are going on the parking attendant may ask for a parking fee - just tell them you are with Magic of Santa and have free parking. During the show please park at the back of the lot to leave open parking for customers in the front.
The Events Center may have vendors park in another lot - at their discretion

5. How early can we come each day to set up?
Friday setup usually starts at about 10 since we need time to decorate the building. Saturday we open the doors for vendors at 7:00 for those that want to set up Sat. morning. Sunday we open at hour early at 8:00. The show hours for customers are Sat. 9 to 5 and Sun. 10 to 4.

6. Approximately how many people attend this show?
We usually have between 900 and 1500 customers attend.

7. Do our helpers/family get in free?
Yes they do. They just need to tell the person at the door that they are there to help you.

8. What items can be sold at the show? This is a Handcrafts show. With only a few approved exceptions everything must be hand made or substantially modified by the crafter. There will be a couple of vendors selling Vintage/Antique Christmas items.

Click Here for a satellite view of the area

Reno-Sparks Convention Center, Rooms A1-A6
4590 S. Virginia St., Reno NV
Watch for the signs.

Here are a few places to stay. EconoLodge was recently renovated and has a good rate. EconoLodge 1885 South Virginia Street, South Reno, Reno NV 89502 (775) 329-1001
EconoLodge Reno Website

Atlantis Casino Resort Spa, 3800 S. Virginia Street, Reno, Nevada 89502, 775-825-4700

Sands Regency Casino, 345 N. Arlington Avenue, RENO, NV 89501, 775-348-2200

You can also see what deals you can find on Kayak:
(Pick Reno Sparks Convention Center for the location),NV